Tuesday, 20 March 2012

DESIGN PRINCIPLES. CATEGORISING. TOYS. WHAT IS A LINE?


1990 - 1999
  • Toy inventor H. Ty Warner begins to market understuffed plush beanbag toys called Beanie Babies.
  • Tickle Me Elmo hits stores, causing Christmas-shopping hordes to practically triple in size.
  • Furby (invented by Caleb Chung) is introduced by Tiger Electronics, and after finding out Furby invents languages, Furby was banned from the Pentagon, fueling even more interest in the gremlin-like creature.
  • Bass Fishing capitalizes on the growing national interest in the sport, and Radica's handheld game takes the nation by storm.
  • Build-A-Bear workshop introduces bears you can stuff yourself and the experiential marketing trend blossoms with Build-A-Bear stores across the country.
  • A new trading card game for teens, Magic the Gathering, from Wizards of the Coast, becomes an overnight success with competitive tournaments across the nation.
    the UK-born Teletubbies arrive in the U.S. and toddlers can't get enough of these over-sized plush characters with televisions embedded in their bellies.
  • The Leapfrog LeapPad reading system is launched and within two years, catapults to the top of the toy lists at every retailer in the nation, marking the first time an educational toy has achieved such success.
  • The Cranium Game is introduced exclusively at Starbucks, creating an overnight word-of-mouth success story. After 18 months, the game is the #1 item on Amazon.com for games and toys.
  • X-Concepts started a new craze for finger skateboards in April, 1999, and by year-end have amassed over $60 Million in sales.
  • By 1999, Pokemon grows the U.S. toys and games market by at least 10% in every category of toys it touches, positively impacting overall industry sales.






    Top 10
     90's toys:


    After looking at the time lines and histories of the toys, a lot of them weren't created in the 90's but they did get really popular in the 90's so I'm thinking to look trough my survey and count down the answers and make a time-line of the most popular toys in the 90's :> (that weren't created in the 90's) I think I need to work out the time-line idea, maybe change it because I think it needs change.  Maybe do a list of top 10 most popular toys in the 90's and compare it to the 20's most popular toys? That would make more sense though.

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