Tuesday, 21 January 2014

GOOD NEWS.



It took Kickstarter a bit longer than expected BUT. It's finally ready to be launched, and the launch day is Thursday as I just started doing a video and now want to finish it off before launch.

Did an announcement on facebook and Tumblr to kickstart a movement with these pictures



Friday, 17 January 2014

Evaluation.

1. What skills have You developed throughout this module and how effectively do you think you have applied them?

I have developed research and analytical skills. It has changed and improved my understanding of theory being applied to practice. I've also understood that undertaking more research and analysing the topic, you have - become more informed and your work will be better. I also have improved my writing skills and learned. i also have learned so much about Kickstarter which I'll use more often in the future. I think I applied myself really well in this module, obviously trough struggle but eventually managed to dedicate myself and really try to deepen my understanding about the subject that I chose. I've also learned to ask for help from other people, especially when you are stuck with something.

2. What approaches to/methods of design production have you developed and how have they informed your design development process?

I've learnt to apply theory into practice and tie them both in. I've tried an absolutely different platform for my idea and a different role as the curator of the project. I've learned project management skills that involves a lot of contacting and arranging, also re-arranging. I realised that that is probably my strongest yet skill that I have, that never explored as much as trough doing this project.

3. What strengths can you identify in your work and how have/will you capitalise on them?

I have identified my strengths in time.project and equipment management. I have gathered a team during the Christmas period and I never even though that is possible. For that reason I think - I could become a very good curator. I again capitalised on video as well, and will definitely be exploring this medium much more in the future. I don't think academic writing is my strongest skill yet again I have enjoyed it more than expected. I do really enjoy researching into the topic. I realised I do enjoy writing though and will be writing more often in the future.

4. What weaknesses can you identify in your work and how will you address these in the future?

I am really bad in blogging and I don't think I'm going to become better. I realised that I research more than I will ever show and I am not as consistent with documenting it on bog, yet again I really enjoyed different ways of documenting such as making notes and analysing texts on paper and discussing my topics with REAL people. But I would definitely address my weakness in bogging. And I changed my topic exactly 5 times and only decided on my final one a month before the deadline. I did really enjoy the one that I chose, I don't think it's a weakness but it might be seemed as one in the academic world, so I ill address it as one.


5. Identify five things that you will do differently next time and what do you expect to gain from doing these?

1. Never try to convince people to help you, if they are not interested in the very beginning - leave it. Even if they say "Yeah, I would like to be part of this". Only choose the people who can be 'BOTHERED" and motivated to do projects with you and come back to you first with an offer!

2. I would probably try to blog more though I would probably end up not doing that, but I could try.

3. Find a different way to present your research as blogging seems to put my mark down every single time. Maybe scanning notes in? Or handing in your research folder, or maybe just scanning in the research folder and uploading it to issu.

4. I would leave more time to think trough the video and plan it out more. Which could have probably effected the campaign.

5. Start the dissertation writing part earlier, even tho I did start last year, still wasn't enough time. And find out more guidelines as I seemed I didin't know what I was doing half of the time.

1 - lowest, 5 - highest


Attendance 5

Punctuality  4

Motivation  5

Commitment  5

Quantity of work produced  5

Quality of work produced  5

Contribution to the group  5




Wednesday, 15 January 2014

KICKSTARTER CAMPAIGN RESEARCH (ALL CAMPAIGN WORTH LOOKING AT)



1. Wipebook 


One of the first campaigns I looked at and definitely wanted to 'GET'!

"Generate amazing ideas with our reusable whiteboard notebook!"
The video demonstrates the product clearly. Frank Bouchard - is the creator of the idea. They use a very old method of selling. Problem ----> problem solution. You can see they put a lot of effort into creating all the gift illustrations and making the idea as clear and as 'needed' as possible! The campaign is really detailed



2. THE 2014 WALL ASR CALENDAR - A Unique Circular Calendar


Within the Graphic Design area, the most impressive thing that I've seen and has been fully funded is this calendar! It ahs a very detailed description of the design and the process and again. Problem -----> solution.

3. I wonder what it's like to be dyslexic 

Another great Graphic Design campaign - the book of how dyslexic people feel made by Sam Barclay who is a dyslexic graphic designer!  It again has a already prepared design solution and ready made product. Also has a detailed explanation and charts as well as what have people said about this already.

4. Final Quest Part 2


Yet again there are campaigns like this that got funded but I'm not too sure should it be ranked as a successful campaign? As the pledge was small and I'm not even sure why the money was needed?

5. Double Fine Adventure 

This is probably the video that I analysed most! I absolutely enjoyed the video and actually got a lot of ideas from it from my own video! Double Fine and Player Productions have done two videos and both of them were really strong and GOT FULLY FUNDED WITH NOT MUCH INFORMATION tho! There are only previews of the work and the idea is mainly explained. I definitely played on the factor "I'm already successful" 

6.Wish I was Here

This video brought in a lot of controversy as it was made by Zach Braff and although the reason behind him doing a kickstarter was to be intendant from  other sources of financing - few weeks after he got funded thsi happened ---->  http://www.theguardian.com/film/2013/may/16/zach-braff-kickstarter-controversy-deepens

7. Above the game: A guide to getting awesome with women.

This is another contraversial campaign that has been funded trough Kickstarter. After this campaign Kickstarter banned 'seduction guids'  http://www.theguardian.com/technology/2013/jun/21/kickstarter-above-the-game-ban as the book clearly encourages violence against woman which Kickstarter clearly stated are against. 

8. The Veronica Mars Movie

This campaign is 'classed' as the most successfully crowdfunding campaign yet. As it raised the most budget in a short period of time. And though kickstarter said that it is a good thing that a lot of fans come to Kickstarter as they usually end up funding more than one project - so it's useful to everyone. Obviously, cound out 5% and figure out why it's useful to Kickstarter. 

9. Battle of Brooklyn

"Battle of Brooklyn chronicles a six year community fight against a massive real estate development that uses eminent domain to take people's homes."
A social problem and again a solution. It's amazing how Kickstarter does social problems as such. 

10. Building our own classroom:Studio h at the REALM Charter School

I would say a very friendly and wishful project. Has a great feel of community and care and is something for the YOUNG GENERATION. 

11. Happy Canes - Spring '13 - Canes for grandma

This is the best and shortest Kickstarter video I have ever seen. It just proves that Kickstarter is such an amazing place! And it creates the possibilities for everyone to bring their ideas to life, no matter what age you are! 

12. GoldieBlox: The engineering toy for girls. 

Another successful and brilliant campaign yet again from an established engineer Debbie Sterling, creative, a great idea and an absolutely brilliant toy for girls who want to be more than a princess! 

13. A Night of Graphic Design Straight talk with Aeron Draplin

Another Great example for successful graphic design campaigns. Aeron Draplin is a very exiting graphic designer who absolutely loves old school signs. Again we are looking at the 'already achiever' selling point and YET again not the creators but the person involved in the talk. A bit of a different approach.

14. My reincarnation

A film proposal. A little less stereotypical for a Kickstarter video as the director is never shown on the video. It's become a standard for the creator to be on the film. But this campaign shows that's it's not about the creator. In some cases it is. 

15.Theft resistant bike light by Gotham Bicycle Difence

In the product design category. Again the same thing problem ----> solution. Very simple idea as well. Well executed and really easy to understand video! 

 










Articles. Kickstarter

http://inspirationfeed.com/articles/design-articles/10-most-successful-graphic-design-kickstarter-projects/

<- I visited many other page such this in order to find the right projects that I could discuss.

Friday, 10 January 2014

Video. Goldieblox



Probably the best Kickstarter video that absolutely defines the fact that it's becoming more and more about selling and making a good video or a good advert.